SYNERGY AUTOMOTIVE WAS FOUNDED TO GIVE OUR CLIENTS A GREAT LEASING EXPERIENCE.

We continue to achieve this by delivering an excellent service to our clients through industry knowledge, advice and quality customer communication supported by real value for money.  All this is backed up by our Best Price Guarantee.  

Synergy Automotive is celebrating over 10 years in business. Founded in 2006 by Paul Parkinson, who has more than 30 years’ experience in the automotive industry, Synergy Automotive is now one of the leading automotive and finance credit brokers in the UK, and a large part of our growth has been driven by recommendation and referral from existing clients.  

10 years later, clients still remain at the heart of our business and we continue to offer a professional, friendly approach and a personal service. Our head office is based in the beautiful spa town of Harrogate, North Yorkshire, where our hard-working team, chosen for their extensive industry knowledge and expertise, are located.   

We’re proud that we’ve achieved the Gold Trusted Service award from independent global feedback engine, Feefo, for three consecutive years.  We now have more than 2600 independent customer reviews which rate us 5 Stars for Customer Experience and Product. 

We're also a member of the British Vehicle Rental and Leasing Association (BVRLA), so you can be assured of the highest standards of service, fair terms and conditions, as well as transparent and accurate information. 

The Synergy Team 

The Synergy Team

More about our team


A member of the British Vehicle Rental and Leasing Association (BVRLA)

As a member of the British Vehicle Rental and Leasing Association (BVRLA), we adhere to the Leasing Brokers Member's code of conduct, so you can be assured of the highest levels of service, honesty and integrity.  The code states that Leasing Broker Members agree to abide by the following principles:

  1. To provide clear pricing for all products and services sold via any sales channel, printed or digital, which promotes a member’s products.
  2. Not to misrepresent any information about their products or services.
  3. To behave at all times with integrity and ensure that any agents working on their behalf also follow the standards set out in the Code of Conduct.
  4. To understand and comply with all rules and regulations relating to the service or product provided.
  5. To provide customers with the information they need to make an informed decision about the product/service offered.
  6. To operate from an established place of business that is maintained to a professional standard.
  7. Not to use any advertising material containing misleading or inaccurate statements and to comply with the codes and standards set by the regulators.
  8. To resolve customer complaints according to the standards set out in the Code of Conduct.
  9. To ensure that employees, where appropriate, are adequately trained to a standard that enables them to adhere to the Code of Conduct.
  10. To display the BVRLA logo.                                                                                                                                 

View in full the BVRLA Code of Conduct.

Synergy Automotive is authorised and regulated by the Financial Conduct Authority (FCA) FRN 660618.

Data Protection Number Z9922966.

 

TREATING CUSTOMERS FAIRLY

Our business has prospered over the last decade by ensuring we put our clients first and provide them with the very best leasing experience. We continue to follow the six consumer outcomes laid out by the Financial Conduct Authority (FCA) below:

  1. Consumers can be confident they are dealing with firms where the fair treatment of customers is central to the corporate culture.
    Our customers are at the heart of our business and we take the time to listen to them and understand their needs.
  2. Products and services promoted and sold in the retail market are designed to meet the needs of identified consumer groups and are targeted accordingly.
    We make sure we match the right product to our customer's individual requirements. As well as making clear the benefits of the product, we highlight any risks or considerations that may need to be taken into account.
  3. Consumers are provided with clear information and are kept appropriately informed before, during and after the point of sale.
    We ensure that all documentation before, during and after the sale is clear, straightforward and sent to our customers in a timely manner.  
  4. Where consumers receive advice, the advice is suitable and takes account of their circumstances.
    We make sure we understand our customers’ requirements as well as their individual circumstances so that we can offer suitable, clear advice.
  5. Consumers are provided with products that perform as firms have led them to expect, and the associated service is of an acceptable standard and as they have been led to expect.
    All of our customers receive written information about their leasing agreement prior to commitment. In addition, our Account Managers, Client Services Team and other members of staff are aware of and compliant with FCA regulations.
  6. Consumers do not face unreasonable post-sale barriers imposed by firms to change product, switch provider, submit a claim or make a complaint.
    We ensure all of our customers are treated fairly and with respect. Furthermore, our complaints policy is displayed on our website and any complaints are dealt with promptly and satisfactorily, with any future learnings taken into account.

 ASSESSING AND IMPLEMENTING OUR TCF PRINCIPLES

  1. All Synergy Automotive’s financial promotions and marketing literature are reviewed by the Management Team to ensure that they are appropriate for the intended audience, and presented clearly, fairly and in a non-misleading manner.
  2. Our Account Managers and Client Services Team ensure that any charges are clearly explained and highlighted, and are trained to understand our customers’ requirements.
  3. All our customers will receive the appropriate documentation with all charges and costs clearly explained.
  4. All calls are recorded for training and monitoring purposes and a random selection of calls are regularly reviewed.
  5. All sales are authorised by the Managing Director and/or the Client Services Director to ensure they meet our TCF principles.
  6. Our clients view of their leasing experience with Synergy Automotive is important to us, and we work with independent feedback company, Feefo to gain feedback from our client which forms part of our processes.  We also monitor our Net Promoter Score (NPS) within Feefo.  Feefo is reviewed regularly in Sales Meetings, responded to and any learnings taken into account in future decision making.
  7. We take our customers’ data seriously, and ensure all staff are trained to keep our customers’ details secure and confidential and to ensure data protection.

 MANAGEMENT INFORMATION (MI)

Synergy Automotive produces Management Information (MI) to assess its performance against TCF principles.  In order to ensure the business makes informed decisions to continue to treat our customers fairly, the MI is accurate, timely, consistent and relevant.   The MI is regularly reviewed by the Management Team and in Account Management Team meetings, and includes analysis of sales data and other types of information.

Awareness/Training

Synergy Automotive ensures that all its staff are familiar with the principles of Treating Customers Fairly (TCF).  Our Account Managers are trained and coached to explain the difference between different financial products, and to ask the right questions to understand the needs of individual customers.  We undertake regular monitoring of our Account Managers and other members of staff so we can be certain of their competence.  The Account Management Team and other staff members are kept up to date with key information via daily Team Meetings or emails.

Remuneration

Synergy Automotive operates a remuneration model that mitigates sales bias and rewards non-sales staff so as to not impact negatively on the treatment of clients.

Complaints

Synergy Automotive’s Complaints Policy is clearly displayed on our website and is also detailed in our Initial Disclosure Document.  We aim to deal with complaints swiftly in accordance with FCA rules, and as a member of the BVRLA, we have access to a conciliation service if required.  All complaints and queries are logged and the outcome noted in the Complaints Log, which is reviewed and analysed in Management Meetings.

Synergy Automotive regularly reviews our processes, policies and procedures to ensure the TCF remains at the heart of our business.  Any learnings are taken into account and are used to help shape any strategic decisions and the future direction of the company.

 


The Synergy Offices